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Red Hot Trades is a marketing agency for tradespeople. We help trades businesses across the UK win a steady, reliable stream of quality work through targeted advertising, professional social media and standout content — without the owner having to become a part-time marketer on top of everything else.
You are an expert in your trade. You have spent years developing the skill, the judgement and the reputation that set you apart on the job. But running a successful trade business today increasingly demands a second set of skills entirely — advertising, content, social media and lead generation — and those are rarely the reason anyone got into the trade in the first place.
That is exactly where we come in. You focus on delivering excellent work. We handle the marketing that keeps your diary full.
PROVEN TRACK RECORD
See how we’ve helped trade business owners like you scale their lead volume, secure high-value contracts, and build predictable monthly revenue.
Roofing Contractor – Kent
Booked out 6 weeks ahead
We’ve been doing roofing for years, so we know exactly what a good customer looks like. Red Hot Trades understood that from day one. The leads we’re getting are much more relevant. Louis is brilliant to deal with. He’s always available when we need him and, if there’s ever an issue or something we want to discuss, he gets straight onto it…
Construction Company – Oxford
£240k pipeline generated
What stood out immediately was that they understood the construction industry. We didn’t have to spend weeks explaining how our business works .We now see Red Hot Trades as an important part of the company’s ongoing growth strategy…
Electrical Contractor – London
11 jobs booked in 60 days
There’s a massive difference when you’re talking to someone who’s actually been on the tools. They understand the terminology, the jobs, the customers and what we actually want from our marketing. Since starting with Red Hot Trades, the company has seen an increase in enquiries and more opportunities to quote for work…
The Problem: Establishing Understanding
Being excellent at your trade is only half the battle — being consistently found by the customers who need you is the other half, and it is a completely different skill. Most trades business owners share the same frustration: you can be reliable, tidy, fairly priced and respected by every customer you have ever worked for, and still watch the phone go quiet for weeks at a time.
The reason is simple, and it is not a reflection of your ability. Being outstanding at your trade and marketing that trade effectively are two entirely separate disciplines. One you have spent years mastering. The other you were never taught, and frankly should not have to master on top of a full working week.
For a long time, word of mouth was enough. A satisfied customer recommended you to a neighbour, that neighbour called, and the cycle sustained itself. It is a wonderful thing when it works — but it is also unpredictable and entirely outside your control. When referrals slow down, as they inevitably do from time to time, you are left with gaps in the diary, uncertainty about where the next job is coming from, and the quiet stress that comes with running a business that depends on a tap you cannot turn on yourself.
The instinctive response is to look into marketing — at which point most owners are met with a wall of jargon, inflated promises, and agencies eager to sell expensive websites, logo redesigns and monthly retainers that deliver nothing you can actually measure. It is confusing, it is expensive, and it rarely produces results.
What you actually need is far simpler: a consistent, predictable flow of quality enquiries from customers in your area, month after month, so you can plan ahead with confidence and concentrate on the work itself.That is the entire reason Red Hot Trades exists — a marketing agency built specifically for trades businesses.
Who We Are: The Trust Behind Red Hot Trades
We understand this world because we have lived it. Whether you are a plumber, a builder, a roofer, a gas engineer, a joiner or an electrician, that shared experience shapes everything we do — and, crucially, it means we understand your customers just as well as we understand you. We know what reassures a homeowner, what makes them hesitate, and what ultimately persuades them to choose one tradesperson over another.
That combination — a genuine grasp of the trade paired with real expertise in marketing for trades businesses — is rare, and it is precisely what makes our work effective. We do not hide behind terminology or bury you in reports designed to look impressive. We explain things clearly, we do what we say we will, and we are honest with you at every stage, including when the news is not what you hoped to hear.
No jargon. No inflated promises. No disappearing once the invoice is paid.
What We Do
We offer three core marketing services for trades businesses: paid advertising, social media management, and content and filming. Rather than an overwhelming menu designed to inflate the bill, we concentrate on the small number of things that genuinely generate work — and we deliver each of them to a high standard, across every trade.
We create and manage targeted Facebook and Google advertising campaigns that place your business directly in front of people actively looking for a tradesperson in your area. Every pound of spend is tracked, so you always know precisely what your investment is returning.
When a prospective customer researches you online — and the majority do before they call — we ensure they find a professional, active and trustworthy presence. Managed entirely for you, with no ongoing effort required on your part.
Every few months, we visit you to capture professional photography and video. A few hours of your time produces months of high-quality content that presents you exactly as the professional you are.
How It Works
Getting started takes three steps: a free call, setup and launch, then weekly reporting. We have kept the process as simple and undemanding as possible, because we understand how little spare time you have.
A relaxed, no-obligation conversation about your business — where it stands today and where you want it to be.
We set up and launch your advertising, manage your social media, put tracking in place, and begin generating enquiries — all handled for you behind the scenes.
A concise weekly update covering what is working, where your budget is going, and what comes next — always in plain, clear language.
Results — proof
The only marketing metric that matters to a trades business is simple: is the phone ringing with quality enquiries? Impressions, engagement rates and reach are the figures agencies fall back on when they have nothing more meaningful to show. We focus instead on the numbers that genuinely affect your business — qualified enquiries, booked jobs, and the return you are seeing on what you spend — and we report them clearly and honestly.
“Moved from relying entirely on word of mouth to a consistently full diary within eight weeks.”
trade, company, town
testimonials
We could describe the quality of our work at length, but it carries far more weight coming from tradespeople who were once in your position and decided to take the step.
We’ve been doing roofing for years, so we know exactly what a good customer looks like. Red Hot Trades understood that from day one. The leads we’re getting are much more relevant. Louis is brilliant to deal with. He’s always available when we need him and, if there’s ever an issue or something we want to discuss, he gets straight onto it.
Kent
The biggest thing for us is that Red Hot Trades actually understands how builders work. They know that one good building project can be worth far more to us than dozens of small enquiries.
Surrey
The difference is that we’re speaking to people who actually want solar. We’re not wasting time trying to convince someone who has no intention of having it installed. Red hot trades are also always on hand 24/7 and are extremely attentive. Louis doesn’t just send leads and disappear. He actually wants to know what happened with them and whether they were good enquiries. You feel like he’s genuinely invested in getting it right. We reached our first record month in years last month!
Solar Installation Company – Bristol
There’s a massive difference when you’re talking to someone who’s actually been on the tools. They understand the terminology, the jobs, the customers and what we actually want from our marketing. Since starting with Red Hot Trades, the company has seen an increase in enquiries and more opportunities to quote for work.
London
The fact that the founder is an electrician makes a massive difference. You don’t have to explain the industry from scratch. They understand the terminology and they understand what customers are actually looking for. The company has since seen a noticeable increase in relevant enquiries and has been able to have more conversations with real customers about larger-value projects.
Essex
What stood out immediately was that they understood the construction industry. We didn’t have to spend weeks explaining how our business works. We now see Red Hot Trades as an important part of the company’s ongoing growth strategy.
Oxford
We now have a much stronger pipeline of potential work and considerably less reliance on traditional word-of-mouth recommendations. Rather than being passed from one person to another, we have direct access to Louis who genuinely understands the trades industry.
Hampshire
The only marketing metric that matters to a trades business is simple: is the phone ringing with quality enquiries? Impressions, engagement rates and reach are the figures agencies fall back on when they have nothing more meaningful to show. We focus instead on the numbers that genuinely affect your business — qualified enquiries, booked jobs, and the return you are seeing on what you spend — and we report them clearly and honestly.
Dynamic Program Designer
01
Forget cold calls and hoping for referrals. We engineer a pipeline of homeowners who are ready, qualified, and waiting to book — landing straight in your calendar, never shared with a competitor, never wasted.
02
Everyone’s fighting for the same feed. We win it — with creative that stops the thumb, targeting so sharp it finds the exact homeowner down your street, and retargeting that brings them back until they say yes.
03
Capture homeowners with high purchase intent the moment they search for your services. We manage your Google Search and Performance Max campaigns.
03
People don’t hire strangers — they hire what they’ve seen and trusted. We capture your work on-site and turn it into cinematic, scroll-stopping proof that does the convincing for you, before the phone even rings.
LET’S GET STARTED
